DAA of the Southwest Implements "360 Service" Program

Just in time for Christmas and ready for the upswing in market activity moving into 2013, Dealers Auto Auction of the Southwest (DAASW) has implemented an exclusive customer service program designed to help auto dealers more efficiently manage the inventory they consign to the auction. DAASW's 360 Service program is the latest in a series of innovations at DAASW coinciding with the facility's 10-year anniversary. 

"Our new 360 Service program creates a seamless information and communication stream for our consigning dealers," said Jim DesRochers, auction Vice President. "It links the customer with the various auction departments through every step of the auction process, from pre-sale pickup to post-sale delivery, all on a 24/7 basis. It provides our customers with the information they need to prepare vehicles for auction sale and streamlines the movement of those vehicles through the various auction departments."

DesRochers explained that the process begins when a consigning dealer is contacted by the auction's sales representative about inventory targeted for sale at the auction. The representative alerts all auction departments, including transportation, check-in and recon, and initiates the reporting process that provides the dealer with vital information about each vehicle. The auction's Transportation Department then replies with an estimated time of pick- up to everyone on the distribution, check-in provides updates once the vehicle arrives at the auction, and the sales representative responds with a block summary along with announcements to the consigning dealer for review. The process continues after the sale with a post-sale PDF block, reports on any vehicles in the Dealer Guarantee Center after PSI, an estimate of vehicle transport back to the dealer's store, and information about the next week's sale. 

"We recognize the role that our customers have played in our auction's growth over the past decade, and we know that providing superior service will pave the way for continued success moving forward," said DesRochers. "Our 360 Service program sets a new benchmark that will set DAASW apart from the competition for many years to come." 

Founded in 2003 by industry veterans Brad Sturgeon and Bill Baker, DAASW is located downtown Phoenix just minutes from Sky Harbor Airport. Dealers Auto Auction of the Southwest welcomes dealers to its weekly sale on Wednesdays, with its tow sale at 11:30 am, and regular consignment following at 12:00 pm, featuring vehicles from Lobel Financial, Consumer Portfolio Service, and Camelback Finance in addition to numerous auto dealers in the region. The auction offers full mechanical and reconditioning services, post-sale inspections, and both pre- and post-sale repairs. The auction's general manager is "2012 Woman in Remarketing" honoree Stephanie Gingras. 

Dealers Auto Auction of the Southwest operates under the AuctionEdge technology platform, which delivers live auction lane bidding online, market reports of auction sale results and available inventory from independent auto auctions nationwide. The auction is a member of the ServNet auction group and the National Auto Auction Association, and utilizes the AutoIMS inventory management system.

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