Brashers Idaho Auto Auction

7355 S. Eisenman Road
Boise, ID  83716
Phone (800) 346-7839
FAX (208) 395-3126

Website: idaa.com
E-Mail: Doug Brasher

GM Sales on Wednesday,
Dealer Sales on Thursday

 


 

"Tory helped build the Idaho Auto Auction into a top-notch facility, and developed strong relationships that our auction continues to enjoy today. We're excited to work with him as we continue growing our customer base and leading the market as an auction offering superior service and superior results."
--Doug Brasher
Owner, Brasher's Idaho Auto Auction

 


"I'm particularly pleased to be working with the Brasher family, with their years of experience and unsurpassed reputation in the industry."
--
Tory Miran
National Accounts Sales
Brasher's Idaho Auto Auction 


Tory Miran Returns to Brasher's Idaho Auto Auction

Brasher's Idaho Auto Auction has announced that industry veteran Tory Miran has joined the auction staff as head of national accounts sales. 

"We're thrilled to welcome Tory back 'home' to the Idaho Auto Auction," said auction owner and general manager Doug Brasher, noting that Miran spent ten years at the Idaho Auto Auction prior to the Brashers' ownership of the facility, from 1997 to 2007. 

"Tory helped build the Idaho Auto Auction into a top-notch facility, and developed strong relationships that our auction continues to enjoy today. We're excited to work with him as we continue growing our customer base and leading the market as an auction offering superior service and superior results," said Brasher. 

Miran has worked in the auction industry since 1996, when he joined Auction Finance Group, located in Miami, Florida, as the company's representative in the Northwest Region. Approximately a year later, he went to work for Idaho Auto Auction where he spent the next ten years, serving initially as the fleet/lease manager. In 2001 he was named Assistant General Manager, and in 2003 he was promoted to General Manager. In 2008 he moved to the nation's heartland to work with ServNet's Kansas City Independent Auto Auction as its general manager. 

"Being back in Idaho is a tremendous opportunity for me and my family," said Miran. "I thoroughly enjoyed working with the staff at KCI, our fellow ServNet auction, but the snow and mountains are in my blood, and I appreciate being able to come home to family, friends and the spectacular surroundings here in Boise." 

"The auction business is an exciting one, and I'm particularly pleased to be working with the Brasher family, with their years of experience and unsurpassed reputation in the industry," Miran said. "As we move forward after last year's challenges in the marketplace, we're all sharpening our saws, to do all we can to serve our customers and provide them with the tools they need for a successful outcome in 2010." 

Miran notes that he will travel extensively, representing Brasher's Idaho Auto Auction at various industry conferences and national account meetings, as well as in face to face meetings with national account representatives. 

Brasher's Idaho Auto Auction holds a dealer consignment sale every Thursday starting at 9:00 am, and a General Motors Factory sale on Thursdays at Noon. The auction operates with the Auction Pipeline technology platform which delivers live auction lane bidding online and provides market reports of auction sale results and available inventory while allowing dealers to source vehicles from independent auto auctions nationwide.

Return to ServNet Newsletter