ServNet Auctions are adding sizzle to the market with the industry’s biggest promotions. As temperatures rise and the market swings into summer, the industry’s most notable mega-sales once again set the bar for innovation and impact on the market. Bringing customers together for events ranging from anniversary sales and rock concerts to summer barbecues and the upcoming football season, ServNet Auctions are welcoming buyers and sellers to the biggest auction events in the country.
“Some of the largest and most well-known promotions in our industry take place at ServNet auctions during the summer months,” says Chris Angelicchio, ServNet’s Executive Director. “These mega-sales provide prime opportunities to build and strengthen the relationships our auctions have with their customers. The variety, quality and creativity of these events continue to influence the market, providing good times, great entertainment, and superior opportunities for buying and selling cars in the auction lanes.”
Carolina and Indiana Auctions, sister facilities in the Stanley Autenrieth Group, begin the summer with Caropoly, which starts on June 1 and runs through the end of the month. All buyers have the opportunity to Pass Go! at this annual customer favorite, where every vehicle bought or sold earns a ticket for a chance to scratch and win a share of $10,000 in cash and prizes.
Greenville Auto Auction leads off the season with its Baseball and Beach Sale on June 9th, featuring five lanes of prime inventory. Dealers will enjoy hotdogs and hamburgers in the lane, a free GAA koozie, and a chance to win great summer prizes, including baseball tickets to the team of their choice.
June will see a three-day stretch of big anniversary celebrations at several ServNet auctions. FastLane Auto Auction marks its 44th year on June 15th, with 1,100 vehicles, live music provided by The Rock Show, catered barbecue lunch and more than $10,000 in cash and prizes. Value Auto Auction marks its 19th Anniversary with a Summer Kickoff Sale on June 16th. Expecting more than 500 vehicles to cross the block that day, the auction will treat its customers to a summer barbecue cook-out and the chance to win multiple summer-themed prizes. State Line Auto Auction concludes the week with its 41st Anniversary Sale on June 17th. To celebrate its four+ decades of service, the auction will serve a free lunch and thousands of dollars in cash giveaways at the end of the sale.
DAA Seattle launches the July 4th weekend with a nod to an iconic Pacific Northwest Tradition, with its Seafair Sale on Friday, July 1st. Louisiana’s 1st Choice Auto Auction follows up with the return of its Summer Lagniappe Sale on July 12. This event originates from the auction’s iconic lagniappe style of service, and as in years past, provided the ultimate customer appreciation event. State Line Auto Auction adds more heat to the market with its Summer Sizzler Sale on July 15th.
The industry’s biggest event returns to Spokane, Washington July 20 and 21: DAA Northwest’s 27th Annual Rock & Roll Sale. The two-day mega-sale begins on Wednesday with an auction followed by an iconic evening party and concert featuring Sammy Hagar and the Circle live on the DAA Stage. Thursday’s sale showcases the region’s best dealer consignment and featured institutional accounts, and culminates in drawings for cash and prizes.
Greater Rockford Auto Auction adds even more excitement to the market on July 26th and 27th, with its 48th anniversary GRAA’lapalooza celebration, showcasing 1200 vehicles and a concert by country music singer Niko Moon. Customers and auction employees alike are looking forward to gathering for the two-day event, sharing good food, great fun, red-hot sales and live music.
It wouldn’t be summer without a good old-fashioned corn roast, and several ServNet auctions are pleased to oblige: Carolina Auto Auction on July 20th, Indiana Auto Auction on July 21st, and DAA Northwest on August 18th. DAA Seattle follows with its Cheers Sale on August 5th, and DAA Las Vegas with a Beat the Heat event on August 10th.
Three more ServNet Auctions join the fun in August with milestone Anniversary Sales of their own. Akron Auto Auction holds its 49th Anniversary Hall of Fame Sale on Tuesday, August 2nd. Expecting more than 1,000 vehicles for the event, the auction will bring in food trucks for on-the-spot lunch for its customers, and plans to give away multiple NFL and Pro Football Hall-of-Fame themed prizes. Mid-State Auto Auction marks its 39th Anniversary on August 19th with the single-largest sale of the year in New York Mills, Minnesota. Expecting consignments to top 1,000, the auction will give away $20,000 in cash and prizes, and provide a free lunch following the sale. Also on August 19th, Missouri Auto Auction will celebrate 22 years of service to the remarketing community.
Indiana Auto Auction and Carolina Auto Auction follow up in August with another American favorite: the annual Hog Roast and Sale. Both auctions will give away t-shirts and a new grill every week in August, culminating in a mouth-watering pig-pickin’ brunch in the lanes on August 24th and 25th.
As summer gives way to fall, Louisiana’s 1st Choice Auto Auction holds its Annual Tailgate Sale on August 23rd, where customers and employees support their favorite teams by sporting their football swag. State Line Auto Auction plans a Fall Antique and Classic Car Sale on September 30th, and Bel Air Auto Auction closes out the season with its Annual Harvest Sale on Thursday, October 13th. Warming up their event with a pre-sale party on Wednesday evening, the Bel Air Auto Auction team welcomes customers to the main event on Thursday with great consignment, food, giveaways and a Classic Car Sale.
ServNet auctions out-perform the competition all year long,” concludes Angelicchio. “Consistently pairing superior auction services with marketing efforts such as these, ServNet auctions continue to top the charts in innovation and sales effectiveness.”