March 2018 Newsletter

ServNet Auctions Set the Bar for Auction Performance


ServNet auctions continue to be cited for outstanding sales, service and operational excellence the remarketing community. As national remarketers assess auction results for 2017, ServNet auctions across the country have been recognized for superior performance. 

"ServNet auctions continue to demonstrate the strength of their partnerships with national accounts across the country," said CEO Pierre Pons. "Award-winning performance is an ongoing tradition with ServNet auctions, where quality and consistency of service set them apart from the competition, both on a regional and national basis.".

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Louisiana's 1st Choice Auto Auction Partners with DealShield

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Louisiana's 1st Choice Auto Auction (LAFCAA) recently joined the DealShield Network. The auction is currently the only independent iin its region to offer this program to dealers.

DealShield is a product that auto dealers can purchase which allows them to have peace of mind in the lanes and eliminate costly mistakes. The 360 guarantee gives buyers 21 days and 360 miles to return the vehicle for any reason at all. This policy covers nearly 95% of all green- and red-light vehicles. 

"DealShield allows us to provide an extra service to our customers and gives us an advantage in the market that no other independent auction in our region can compete with," says General Sales and Marketing Manager, Jacob Warren. 

Warren explains that the entire auction team is dedicated to partnering with customers to show them how DealShield can work for them. Louisiana's 1st Choice Auto Auction trained their team extensively on the product and how it benefits dealerships. 

Tenna Cooper, Inside Sales and Administration Manager says: "I know It sounds too good to be true, but it works, I've seen it." 

LAFCAA's management team in a training session on DealShield, learning how the product benefits its dealer customers..

Long time LAFCAA customers are already saving money and time with DealShield. 

"Customers are always a priority at LAFCAA, and the addition of DealShield is another part of the Lagniappe we are famous for. Our staff is second to none when it comes to customer service and offering new products to better assist them," says Matt Alombro, auction manager. 

To learn more or to get signed up with DealShield, customers may contact any team member at Louisiana's 1st Choice Auto Auction. 

Indiana Auto Auction Plans 52nd Anniversary Celebration

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Indiana Auto Auction marks its 52nd anniversary with 6-week long celebration slated for March 15 through April 19th. For every vehicle that is purchased during those 6 weeks, dealers will receive an entry ticket into the auction's anniversary contest, with over $15,000 in cash and prizes. 

The winning dealer will choose from one of three prize packages: a garage makeover package which includes air compressors, ramps, generators, garage cabinets and more. The dealer may also to win a backyard package that includes a patio cooler, propane smoker, projector, John Deere Tractor and more. The third package is $3,000 in cash for those who don't want one of the other packages. 

Situated in Fort Wayne, Indiana Auto Auction is centrally located near some of the country's largest automotive and truck markets, including Detroit, Chicago, Cincinnati, Columbus, Indianapolis, Dayton, Springfield and Louisville.  With eight lanes offering over 600 light duty vehicles and nearly 200 heavy duty vehicles on a weekly basis, Indiana Auto Auction has something to offer its diverse customer base of nearly 3,500 dealers.

March Madness Strikes at DAA/OKC

The flurry of excitement the fills the world of basketball in March has descended on Dealers Auto Auction of Oklahoma City (DAA/OKC), where March Madness is heating up action in the lanes and bolstering sales. DAA/OKC’s March Madness kicked off on March 15th and will continue through the end of the month, engaging dealers in weekly contests and vying for bragging rights and cash when their favorite team wins. 

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"Our March Madness promotion coincides with a really exciting spring market here at DAA/OKC, and the excitement in the lanes is tangible as dealers bid on the largest weekly vehicle consignment in the state, which results in the highest sales percentage of any independent auction in the region,” said Bruce Beam, General Manager at DAA/OKC. “The full court press is on with everything from freethrow contests to start the sale, dealer brackets and the chance to win cash at the end of the month!." 

During the March Madness promotion, sale day begins with a free breakfast. Then, five dealers step up to the freethrow line to test their skills. Each dealer gets two attempts and receives $100 for a bucket. 

Dealers can also try their luck at a Dealer Bracket during the promotion. To wind up the month, dealers will enjoy the best of concession stand fare in the lanes on March 29th, with hamburgers and hotdogs served throughout the sale.  

"At our March Madness event, dealers also have a chance to predict the winner of the tournament," explains Beam. "At the end of the promotion, dealers who picked the winning team will be entered into a drawing for a $500 and a $1,000 cash prize." 

"Combining the excitement of March Madness with the optimism we're seeing in the lanes as a result of a revitalized Spring market is a slam dunk!" continued Beam. "We're looking forward to a great month at DAA/OKC!" 

Pre-Anniversary Sale at Greenville Auto Auction Brings Excitement to the Lanes

Brian Whittington (Hiester Automotive Group) receives a trophy for being the Top Seller of 2017 from Kevin Stallings, Greenville Auto Auction's assistant general manager.

Brian Whittington (Hiester Automotive Group) receives a trophy for being the Top Seller of 2017 from Kevin Stallings, Greenville Auto Auction's assistant general manager.

March is always an exciting month for the dealers attending Greenville Auto Auction as they anticipate the Pre-Anniversary Sale. This sale is always packed with a great mix of inventory as dealers stock their lots for the tax time rush. 

During the Pre-Anniversary Sale, the auction gives away tickets to both the Masters and Final Four. Dealers also enjoy lunch in the lanes and a complimentary t-shirt to commemorate the event. 

The auction's BB&T/Regional promotion, The Race for $1000, is also coming to an end at this sale, with a BB&T/Regional  run of over 70 units. The top 10 BB&T/Regional buyers from January through March will receive entries to win $1000 based on the number of vehicles they bought during those months. 

Brian Whittington (Hiester Automotive Group) receives a trophy for being the Top Seller of 2017 from Kevin Stallings, Greenville Auto Auction's assistant general manager.

Overall, the auction is ready to serve its dealers during this busy month of March.